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01
Teachable | Content Strategist and Host
The biggest brand moment in the company's history. Twelve times the reach of a typical paid-media month, at lower spend.
100M+
Impressions
3,700
Sign-ups in 4 weeks
12x
Reach vs. paid media
Around half of the creators interviewed became Teachable customers. Featured in PRWeek. 2024 Webby Honoree.
Case study
02
Her First $100K | Producer
Helped launch the show that became the world's number one business podcast.
25M+
Downloads
60
Countries reached
No. 1
US business podcast at launch
Held the top spot on Apple Podcasts for six straight days in launch week, reached number one on Spotify's business charts, and is recognised as the biggest money podcast for women.
Listen
03
Teachable | Content Strategist and Host
Rebuilt the owned channels around a clear editorial point of view, then grew them.
15K to 26K
YouTube subscribers
40K to 90K
Instagram followers
280%+
Average engagement lift, 2025
04
Mighty Networks | Head of Brand Growth
Built a revenue-share partner program from nothing: the pipeline, the team and the systems behind it.
$200K+
Revenue in two months
Zero
Starting point
About
Creators run lean, fast-moving businesses, a couple of employees generating millions, but often lack the structure and systems to scale.
Brands have the resources and systems to create incredible results but lack the creative instincts to make their content perform.
I bring both worlds together so creators can scale and brands can stand out.
I could not imagine doing the creative work I do without Jonah on my team. His intuitive nature, his thoughtful approach, and his diligent work ethic make him an irreplaceable force in every aspect. I trust him with my life.
Mary Lambert Recording artist
Working with Jonah was a delight. He was extremely communicative about the process and always interacted with our team quickly and efficiently. Exactly what was needed to make our first podcast seasons successful.
Tori Dunlap Her First $100K
His attention to detail is not only refreshing, but it highlights my on screen personality effortlessly.
Melissa Alexandra Millennial In Debt
Jonah has a standout knack for strategic development and direction. He not only executes with excellence but also champions bold, brand-aligned ideas that actually move the needle.
Chris Chan Growth Specialist
A four-week brand campaign that turned a lifestyle idea into the biggest brand moment in the company's history.
The goalCreate a splash moment that established Teachable as enabling a lifestyle, not just being a tool for creators.
creator conversations. It was not the money. It was not the audience size. The unifying thread was control over how they worked and how they lived.
The reframeIt's not about quitting your job. It's about quitting the 9-5 you didn't sign up for.
An omni-channel campaign: 4 weeks of NYC subway ads, 30+ creator interviews on podcast and YouTube, an always-on newsletter, and two live activations in NYC.
I hosted the podcast and YouTube series, including 30+ conversations with the people the campaign was speaking to and about. Half went on to become Teachable customers.
Creators interviewed. The roster includes Lia Haberman, Timm Chiusano, and many more.
Of interviewed creators went on to become Teachable customers
Impressions across subway and social
Teachable sign-ups in 4 weeks
Creator interviews on the podcast
Impressions vs. a typical paid-media month
RecognitionPRWeek feature · 2024 Webby Honoree · highest-performing brand content in company history
The takeawayA bold point of view, executed in the right channel, outperforms incremental paid spend at a fraction of the cost.
